Business Marketing Association, Southern California Chapter

Chief Marketing and Communications Officer

Los Angeles LGBT Center
Los Angeles, California, United States
7 days ago

Description

The Client

Since 1969, the Los Angeles LGBT Center has been dedicated to supporting the LGBTQ community through a comprehensive range of direct services, programs, and advocacy. The Center was the nation’s first openly LGBTQ organization to be awarded 501c3 status. Today, the Center offers programs, services, and global advocacy that span four broad categories: Health, Social Services and Housing, Culture and Education, Leadership and Advocacy. From its 10 locations throughout Los Angeles, including Mi Centro in Boyle Heights, Center South in South Los Angeles and the Trans Wellness Center in Koreatown, the Center serves an economically and ethnically diverse population.

In 2019, as the Center celebrated its 50th anniversary, it opened the flagship Anita May Rosenstein Campus. The sprawling 180,000 square-foot Campus in the heart of Hollywood brings together LGBTQ seniors and youth through unique intergenerational spaces and programming. The facility includes 100 beds for homeless youth, the Harry & Jeanette Weinberg Senior Center, a youth drop-in center, the Ariadne Getty Foundation Youth Academy, as well as expanded programming and administrative space. Last year, the Campus expanded to include 99 additional units of affordable housing for seniors and 25 supportive housing apartments for youth.

The opening of the Campus enabled the transformation of the Center’s previous headquarters, the McDonald/Wright Building in Hollywood, into a comprehensive healthcare center. A Federally Qualified Health Center (FQHC) since 2013, the Center’s medical clinic offers primary health care to the entire community. The Center’s Jeffrey Goodman Special Care Clinic, one of the earliest and most comprehensive medical programs for people living with HIV and AIDS, has been offering low- or no-cost primary and specialty medical care for more than 27 years. The Goodman Clinic and Center WeHo administer thousands of HIV and STI tests and a full range of PrEP and PEP services each year, as well as offering HIV education, prevention, and outreach programs.

Additional health services include:

  • The Audre Lorde Health Program for lesbian and bisexual women providing gynecological and pelvic care, fertility, hormone balancing, and well-woman care.
  • The Transgender Health Program, which has provided comprehensive healthcare to the transgender community since 2009.
  • Full-service onsite pharmacies in Hollywood and West Hollywood.

The Center offers health, legal, social, cultural, and educational services, with unique programs for seniors, families, youth and the transgender community. Youth services include emergency, transitional, and independent housing, a drop-in center, and comprehensive education and employment programs. Senior services include more than 200 affordable apartments, food assistance, employment support, educational and recreational programming, and outreach.

The Center fights to advance civil rights and freedoms for LGBTQ people domestically and internationally through education, advocacy and community organizing. They advocate for policies and funding that advance the health and wellness of the diverse LGBTQ community. To build a stronger LGBTQ community, they provide leadership development programs for activists and technical assistance for LGBTQ organizations everywhere.

A team of staff and volunteer attorneys, law students and paralegals serve the legal needs of LGBTQ people with a special focus on survivors of violence, undocumented immigrants, the transgender community, and youth. They also provide cultural competency trainings and workshops for institutions and other providers.

A full slate of cultural and educational programming is offered at the Village at Ed Gould Plaza, directly across the street from the Anita May Rosenstein Campus. The facility includes a 200-seat theater, a smaller black-box theater, an art gallery and rooms for meetings and classes.

During the COVID-19 pandemic, the Center continued to provide essential first-responder services, where possible, shifted programs to virtual, and developed new programs such as the Pride Pantry food bank. And remarkably, in the midst of a global pandemic, the Center opened the new Liberation Coffee House, which provides critical training for youth and senior participants in its ground-breaking Culinary Arts Program.

The Center is an unstoppable force in the fight against bigotry and the struggle to build a better world. It is governed by a 25-person board and operates with nearly 800 staff, more than 6,000 volunteers and $150 million in annual revenue.

To learn more, please visit: https://lalgbtcenter.org/

Mission

The Los Angeles LGBT Center is building a world where LGBT people thrive as healthy, equal and complete members of society.

The Position

Reporting to the Chief Executive Officer, the Chief Marketing and Communications Officer (CMCO) will lead a high-performing team in a newly restructured department. Managing a $1.5 million budget and overseeing a 12-person department, the CMCO will provide strategic leadership to structure and staff a department that provides expert marketing and communications support to a vastly diverse organization. The key responsibilities of the position include:

Strategy

  • Provide strategic communications counsel to the CEO, Senior Executive Team, and Center Management Group;
  • Develop rapid response and integrated marketing and communications plans to enhance the Center’s brand and advance its reach;
  • In collaboration with the CEO, refine the Center’s messaging to reflect the voice and vision of its new leader;
  • Create and oversee the implementation of cross channel marketing and communications strategies that elevate the Center’s programs and support organizational goals;
  • Lead a comprehensive brand strategy exercise and implement any recommendations;
  • Lead crisis communications strategy and response.

Leadership

  • Enhance a world class marketing and communications department by providing guidance and expertise and ensuring  tools and resources to produce clear, consistent, and strategic campaigns and visually appealing materials to all internal and external stakeholders;
  • Expand the Center’s cohesive and a high-performing team by recruiting, retaining and developing top talent;
  • Mentor, coach and inspire each individual and the team to optimal performance;
  • Oversee the design, content production and integration of print, web, social and digital media platforms;
  • Ensure the Center’s brand and voice are accurately and consistently represented in all mediums and across all platforms.

Cross Departmental Collaborations

  • Lead organizational and cross-departmental efforts to improve internal communications, including providing support to the IT team to identify technology and establish best practices for effective communication across multiple platforms;
  • Foster effective cross-departmental collaborations to effectively promote the Center’s program, policy, and fundraising initiatives, including:
    • Partner with Program Directors to understand the services being provided by the Center and to ensure that the Center’s various stakeholders, including clients, community members, and donors, are knowledgeable of this work and its impact;
    • Partner with the Policy Department to help shape and effectively message the Center’s policy priorities;
    • Support the Chief Development Officer to develop and implement cohesive marketing and communications plans for individual and corporate fundraising;
    • Help coordinate with the AIDS/LifeCycle Communications Team to integrate event communications and marketing.

Professional Requirements

The Chief Marketing and Communications Officer will be a strategic thought leader with a track record of success in communications, public relations, and integrated marketing. They will be a creative and data-driven executive able to match campaigns to platforms and audiences. The ideal candidate will have the following:

  • Expertise in marketing, communications, media or public relations, advertising, or a related field;
  • Senior leadership experience including the management of marketing and communications teams and budget oversight;
  • Excellent writing and editing skills, including the ability to support and mentor staff to develop written communication skills;
  • Experience distilling complex and sometimes competing policy and political narratives for diverse audiences;
  • An understanding of the unique characteristics of nonprofits and the multifaceted strategic communication objectives of mission-driven organizations.

Personal Characteristics

We are seeking a collaborative colleague skilled at building internal and external relationships with Center staff, board, stakeholders, influencers, elected officials, and members of the press and media. The CMCO will build an engaged and energized team working in partnership to achieve individual, departmental, and organizational goals. They will lead by example to create a culture of transparency, accountability, and belonging. Essential qualities include:

  • A deep understanding of the history and issues affecting LGBTQ and HIV-impacted individuals and communities;
  • A strong commitment to the values of diversity, equity, and inclusion, and dedication to ensuring those values are represented in all Center communications;
  • Passion for the Center’s work and a commitment to its mission;
  • Bilingual English/Spanish is highly desirable.

The Opportunity

This is an exceptional opportunity for a strategic leader to strengthen and grow a sophisticated marketing and communications department serving the diverse needs of the largest LGBT organization in the world.

Compensation

The target salary for this position is $220,000. The Center’s comprehensive benefits plan includes 100% employer funded health, vision, dental, and life insurance. In addition to a generous PTO policy, the Center also provides Flex Spending Accounts and a voluntary 403 (b) plan.

Location

The Center’s executive offices are located on the Anita May Rosenstein Campus in Hollywood. Ideally, the new CMCO will live/work in Los Angeles. However, a remote or hybrid work arrangement will be considered for the exceptional candidate they are seeking.

The Center has a mandatory COVID-19 vaccination policy as a condition of employment for all employees who work on the Center’s premises.

Contact

Please submit a résumé and original cover letter that describes your interest in the organization’s mission and qualifications for the position as attachments via e-mail to:

Michelle Kristel, Managing Partner

McCormack+Kristel

1740 Broadway, 15th Floor

New York, NY 10019

Phone: 212.531.5003 | Fax: 212.203.9599        

Email: search@mccormackkristel.com | Website www.mccormackkristel.com

All inquiries will be held in strict confidence.  Please note that your education, dates of employment and other information will be verified prior to an offer.

McCormack + Kristel works only with equal opportunity employers. The Los Angeles LGBT Center is an Equal Opportunity Employer and is committed to fostering diversity within its staff. Applications are encouraged from all persons regardless of their race, color, ancestry, religious creed, national origin, sex, sexual orientation, gender identity, gender expression, medical/physical/mental condition, pregnancy/childbirth and related medical condition, age, marital status, or veteran status.



Requirements

Professional Requirements

The Chief Marketing and Communications Officer will be a strategic thought leader with a track record of success in communications, public relations, and integrated marketing. They will be a creative and data-driven executive able to match campaigns to platforms and audiences. The ideal candidate will have the following:

  • Expertise in marketing, communications, media or public relations, advertising, or a related field;
  • Senior leadership experience including the management of marketing and communications teams and budget oversight;
  • Excellent writing and editing skills, including the ability to support and mentor staff to develop written communication skills;
  • Experience distilling complex and sometimes competing policy and political narratives for diverse audiences;
  • An understanding of the unique characteristics of nonprofits and the multifaceted strategic communication objectives of mission-driven organizations.

Job Information

  • Job ID: 63286176
  • Location:
    Los Angeles, California, United States
  • Position Title: Chief Marketing and Communications Officer
  • Company Name For Job: Los Angeles LGBT Center
  • Industry: Non-Profit/Charity
  • Job Function: Marketing
  • Job Type: Full-Time
  • Job Duration: Indefinite
  • Salary: $220,000.00 (Yearly Salary)
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